This logo and identity was created for New York based wedding photographer Alexander Goethals, better known as Meneer Kodak. For his identity, he didn't want to borrow overused symbols connected to photography and marriage. He wanted something unapologetic, confident and with an edge. The result is a bold and striking typographic logo. The plane shape inside the A is a symbol of what set off his interest in photography and also represents his dedication to go to the ends of the earth to capture the happiness of his clients.
“Just remember... the cake gets eaten, the flowers will die, but the photo’s will last forever”